Using Social Media As A Career Tool

As the use of social media grows, recruiters are increasingly turning to these sites to screen potential hires. It is important to have a social website presence, but it’s important to have the right one. Here are just a few tips to make sure you’re sending the right professional messages:

  • Establish a separate professional account to share with potential employers. Use video to showcase your speaking abilities, include articles you may have written and testimonials from others.
  • Even with a separate professional account, be aware that recruiters may still search for you and look at your other social media sites. Make sure your posts will not cause you embarrassment or cost you the job.
  • Ask friends to delete unflattering photos and comments of you.
  • Be polite in your comments; never get in an online argument.
  • Remember, a good rule of thumb is: if you don’t want the world to see it, don’t post it online.
  • A good social media reputation is your opportunity to shine with potential employers. After all, you’re in control of it.

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